Reducing admin setup time––from weeks to minutes––to win more SMB deals

Self-hosted CouchBase clusters are powerful, but very complex

A 2019 reviewer noted “It is difficult for any beginner to learn this tool”, adding that “cluster management is a bit complex” compared to other databases​
A user from 2018 “had some issues in the first installation”. They warned of “a hard learning curve, which makes working with Couchbase very hard, [so] be ready to spend some money”

The setup bottleneck needed more than just good UX. It required rethinking the whole CX

Through interviews, we also identified 3 very common use cases beyond setup

Performance Optimisation

Troubleshooting

Resource Monitoring (Scaling)

Fast delivery of tangible value resulted in client satisfaction and retention

Frequent reviews
and quick iterations

Smooth collaboration
with engineers

Customer-centric yet
pragmatic discovery